Greetings all over the course of the last year there has been numerous life changing experiences and now we have decided that a new look, feel and start was need for the JSS Management website and blog. Therefore, starting tomorrow Sunday May 2nd, 2010, we will once again start posting the articles, tips and insights [...]
People ask all the time if marketing people know where things are going. Time and time again we are shown that there is truly no magic bullet. However keeping yourself updated on your field of expertise is the one true way to make sure that you are making an informed decision. Posted below is a [...]
It has been a while since we have posted new articles to this blog as there has been some down time as we rework the blog and put it out there independently of wordpress.com. We thank the free hosting spot, wordpress.com, for giving us the tools and press to start our blog and will continue [...]
Something that many people have a hard time understanding is that to the masses there is very little difference between the perception of a situation and the reality of the situation regardless of whether or not that is the actual case. For the most part people on a large scale never take the time to [...]
Recently, I received a Google Alert on “Personal Branding Atlanta”. The article that came up at the top was entitled “The Downside To Personal Branding”. This peaked my interest dramatically because I was curious to see what the author of the article was referring to when they spoke of the potential negatives. As I read the [...]
This month we are looking at small and medium businesses and the situations they run into when it comes to focusing their marketing strategy. With this in mind I am posing the following situation for you.
Jillian has a business in the flooring industry. Due to the down turn in the economy the first area of [...]
We had an article earlier showing how EA proved how important image can be, well now an even bigger statement in an article from the Wall Street Journal. This article explains how in the first 6 months the sports drink Gatorade has experienced a 17.5% drop in the sales figures because of the “G Campaign” [...]
Today’s post is links to articles for teachers. I find that good teachers never get the credit they are due or paid what they are worth. This means that they have the stress of knowing that they have limited budgets both at home and at work (government spending not a good thing) and have class [...]
Once again the purpose of this site is to help people with the tasks of branding and image management. To best facilitate this we offer as much information as we can about the tools necessary to accomplish these goals. Today eMarketer.com has sent out an incredible newsletter email with 2 great articles. I am linking [...]
Now I very rarely show a negative story on this blog and forum, but I am making an exception this time because of the most frequent question I am asked. That question is “Why do I have to worry about image?” Well the answer to that is normally longer than I would like, but today [...]